|"Beatnik" in Chinese (I think)|
Putting the pejorative connotations of the term "beatnik" aside, think about the implications of a Beat Generation developing in China as suggested in this article: http://www.nationmultimedia.com/detail/your_say/30335193. Right off the bat they have the Buddhist connection in play.
It's a stretch, but such articles keep Kerouac's name in the news if nothing else.
Here's a link to the original article that spawned the beatnik connection: http://www.nationmultimedia.com/detail/opinion/30335127.