THE DAILY BEAT: Ideas?

Thursday, February 24, 2011

Ideas?

It seems like the upcoming release of the film version of On The Road presents a marketing opportunity I might capitalize on and sell a few copies of The Beat Handbook.

Since I haven't exactly broken any sales records to date, I figured it was time to reach out to readers of The Daily Beat for some ideas.

If you were me, how would you take advantage of the film's release and the related buzz in order to hawk a book that owes its very existence to Jack Kerouac?

Post your ideas here or e-mail them to thebeathandbook@gmail.com.

Thanks!

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Reviews of The Beat Handbook

Gerald Nicosia, author of the acclaimed Kerouac biography Memory Babe, said The Beat Handbook is "full of Jack's heart."

Jared Randall, author of the excellent book of poetry, Apocryphal Road Code, said this about The Beat Handbook: "Sometimes a book comes along at just the right time. In my wandering pack of experiences, I find they often do. Enter The Beat Handbook by Rick Dale."

Kenneth Morris, Kerouacian extraordinaire, said this:
"I just finished reading Rick Dale's beautiful utterance and call to action of Kerouac mind-set and zen sensibilities. It made me laugh and reflect on my own life and road I have naturally grooved into after absorbing the Kerouac canon. The road less traveled always had my name on it. And that has made all the difference. The Beat Handbook 100 Days of Kerouactions reaffirms the attitudes and ideology that made the Beats and Kerouac the important men of ideas that America (and the world) thirsted for, needed, and swallowed whole. Beautiful, absorbing, Top Ten whipsmart from my articulate, tender-hearted friend and fellow traveler. Highly recommended."